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Program Manager/Associate Director for Curricular Improvement

The American Council of Trustees and Alumni (ACTA) is an independent, nonprofit organization committed to academic freedom, academic excellence, and accountability at America’s colleges and universities. Launched in 1995, we are the only organization that works with alumni, donors, trustees, policymakers, and education leaders across the United States to support liberal arts education, uphold high academic standards, safeguard the free exchange of ideas on campus, and ensure that the next generation receives a philosophically rich, high-quality college education at an affordable price.

The Program Manager/Associate Director for Curricular Improvement advances ACTA’s mission of higher education reform by managing the production of high-quality research that is consistent with ACTA’s mission, strategy, beliefs, and tone. The Program Manager/Associate Director focuses primarily, but not exclusively, on educating students, parents, high school educators, and campus faculty and administrators through ACTA’s college-guide website, WhatWillTheyLearn.com.

Specifically, the Program Manager/Associate Director is responsible for the following tasks and initiatives, working closely with the Vice President of Academic Affairs.

Duties and Responsibilities

  • Managing the What Will They Learn?® project, an assessment of general education requirements at America’s colleges and universities. 
  • Hiring a 7-10 person summer intern team, planning and implementing training for What Will They Learn?® interns, monitoring intern productivity during the WWTL project, and evaluating the internship program at the conclusion of the summer.
  • Ensuring, at all times, the accuracy of What Will They Learn?® data, and providing regular reports to senior management and other departments.
  • Formulating, in collaboration with senior management, a strategic plan and direction for the What Will They Learn?® project, including updating the website and accompanying printed materials, and supervising its execution by fellow staff, interns, and/or Fellows.
  • Working with the Communications and Trustee departments to expand the reach and impact of the What Will They Learn?® project.
  • Working with the Vice President of Academic Affairs to increase the prominence and impact of the What Will They Learn? report by identifying institutions that are likely to welcome cooperation with ACTA to improve their general education programs.
  • Working with Vice President of Academic Affairs to ensure timely response to all questions and/or concerns relating to curricular evaluations in What Will They Learn?® including drafting correspondence and personal outreach.
  • Working with the Vice President of Academic Affairs to conceptualize and advance new curricular improvement initiatives, including the development of best practices guides/reports for WWTL courses.
  • Working with the Vice President of Academic Affairs to manage WhatWillTheyLearn.com, monitor and drive web traffic, and aggressively work to improve/enhance the site.
  • Monitoring the latest trends in general education requirements, the liberal arts, and academic majors.
  • Working with the Program Manager for Educator Outreach to manage the High School counselor database and contributing to the development of new resources for counselors.
  • Communicating ACTA’s mission of higher education reform through op-eds, blogs, and articles.
  • Contributing to other research projects as appropriate.

The Program Manager/Associate Director receives day-to-day supervision and periodic performance reviews from the Vice President of Academic Affairs.  They also work closely with the Senior Vice President of Operations, especially on the publication of What Will They Learn?.

The Program Manager/Associate Director must approach these tasks as an entrepreneurial enterprise, requiring an understanding of and proactive approach to ACTA’s program activities. They are expected to be personable, dynamic, well organized, highly motivated, and principled. The highest degree of personal responsibility, accountability, and honesty is expected.  A Bachelor’s degree in a liberal arts discipline is required. A Master’s degree and 2-3 years of experience in higher education policy (or closely related field) are preferred. Proficiency with Microsoft Office (including Excel), knowledge of Google ads and Google Analytics, a record of opinion editorial writing, working knowledge of website design/development, and/or a basic understanding of Salesforce are preferred qualifications for this position.

To apply, please send a cover letter and resume to Jordan Thomas at info@goacta.org with the subject line “Application – Program Manager/Associate Director for Curricular Improvement.”

Program Officer for Social Media and Digital Strategy

The American Council of Trustees and Alumni (ACTA) is an independent, nonprofit organization committed to academic freedom, academic excellence, and accountability at America’s colleges and universities. Launched in 1995, we are the only organization that works with alumni, donors, trustees, policymakers, and education leaders across the United States to support liberal arts education, uphold high academic standards, safeguard the free exchange of ideas on campus, and ensure that the next generation receives a philosophically rich, high-quality college education at an affordable price.

The American Council of Trustees and Alumni (ACTA) seeks an accomplished, high-energy undergraduate, graduate, or professional student with excellent research, writing, and communication abilities: The digital communications intern will primarily assist the communications team in identifying social media opportunities for ACTA, both external and internal, creating appropriate digital content, and disseminating that content.

ACTA’s national network includes alumni and trustees from nearly 1,300 colleges and universities, including over 22,000 current board members. Our quarterly newsletter, Inside Academe, reaches more than 13,000 readers.

Duties and Responsibilities

  • Grow ACTA’s presence and content across all social media platforms daily.
  • Write, edit, and publish social media content based on ACTA’s core mission.
  • Monitor social media for coverage of issues affecting ACTA’s sphere of interest and create content that inserts ACTA into that stream of conversation.
  • Monitor and present emerging trends in higher education that can be utilized to target desired audiences and impact organization reputation.
  • Identify opportunities to engage with likeminded organizations and higher education influencers to boost social media presence.
  • Use video tools to create videos for use on social media and web channels.
  • Segment podcasts into clips for use on social media and web channels.
  • Generate regular reports on social media traffic and engagement.
  • Conduct regular audits of ACTA’s social media strategy to better strategic planning and identify short and long-term goals.
  • Perform all other work-related duties as assigned.

Qualifications & Skills

  • A bachelor’s degree relevant to social media, digital strategy, or marketing and 1-2 years of experience in the field.
  • Identifies and aligns with ACTA’s core mission: promoting academic excellence, academic freedom, and accountability at America’s colleges and universities.
  • Strong written and verbal communications skills.
  • Ability to work independently as needed, problem solve, and exercise sound decision making skills.
  • Flexibility to take on projects short notice as priorities shift, even when required to multitask.
  • Proven ability to develop creative social media campaigns that effectively reach targeted audiences.
  • Experience in managing high profile social media accounts and content creation.
  • Experience using website and social media analytics to improve performance and generate reports.
  • Experience with social media publishing and engagement platforms such as Sprout Social.
  • Experience with graphic design and video editing via Adobe programs, Canva, GIMP, etc.
  • Experience with WordPress is not required but considered a strong plus.
  • Understanding of Facebook, Google, and Twitter ads.

To apply, please send a cover letter and resume to Jordan Thomas at info@goacta.org with the subject line “Application – Program Officer for Social Media and Digital Strategy.”

WHO WE ARE

Launched in 1995, we are the only organization that works with alumni, donors, trustees, and education leaders across the United States to support liberal arts education, uphold high academic standards, safeguard the free exchange of ideas on campus, and ensure that the next generation receives an intellectually rich, high-quality college education at an affordable price.

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